CRM and Membership

Aquisition, retention, engagement, MGM, winback…

CSMA - now called Boundless

Membership Club for Civil Servants

CSMA Club has provided a wide range of motoring and leisure benefits to Civil Servants since 1923.

Today the club needs to appeal to everyone from the post office mail delivery van driver to the head of procurement at the MOD. It’s one club that means different things to different people: for some it’s about motoring and travel, for others about exclusive deals, for other the community and social groups.

member brochure, road map
Welcome pack – it folds out as a full scale motoring map, with all the attractions highlighted over a map of the UK on one side, and details on the reverse.
crm member campaigns mgm
We developed MGM campaigns, campaigns for the estate and offers in press (in the magazine) and email and direct mail.
email test campaign
We developed MGM campaigns, campaigns for the estate and offers in press (in the magazine) and email and direct mail.
partner communications brochure
B2bB campaigns to attract partners by stating the business case clearly, campaigns to promote events.
2019-09-16T15:41:48+01:00

About My Work

 

We are called Daisy because of the way we are structured.
We do the strategy and creative. Then we build a bespoke project team using our network to deliver our creative vision. Think of it as a ‘Daisy Chain’ of skills with on-demand expert project managers, strategic planners, data, tech and production partners ready as and when needed.
It’s more agile, more flexible and a more cost effective way to deliver.

Recent Works

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