Affinity and Partner comms
Deep experience in Affinity marketing. Clients include AIG Direct for Women’s Cancer Care, Hospital Cash Plans and Health, PA, PI (affinity partners including HSBC, More Than, NASUWT, Screwfix) and Ageas on Motor, Home and Travel (affinity partners including John Lewis, Toyota, Amex) and Aegon for PA, PI, AD (affinity partners including Lloyds and Ideal Shopping). Partner comms with AXA Assistance.
We help brands communicate with intermediaries and sales teams. We’ve worked with AIG Life, Just, Banque PSA and LV=. We deliver campaigns that inform, educate, motivate, support and sell. We create campaigns and tool kits that IFAs want to use and share with their customers. We’ve delivered campaigns that generate valuable MI that makes the sales team job a lot easier.
Exhibition and events
Brand driven concept and storytelling at events. Attraction, engagement and activation. We’ve delivered successful events for AXA at BIBA and employee events for Canada Life. When you think brand and customer experience, response and ROI experiential creative becomes more focused and plugged into wider strategies.
Online, offline, email, OOH. Whether to a strategy we’ve delivered or one already in place, our test, acquisition and CRM campaigns and experience are underpinned with solid response advertising expertise.